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Frederick Vallaeys
Optmyzr

In the not-too-distant future, PPC ad platforms will become nearly fully automated.
Not the best recipe if you want to be better than average.

Whether you manage accounts or plan strategies, UnLevel shows you
how modern PPC experts work with (instead of against) these automated systems.

Meet the Speakers

John Lee
Microsoft

Navah Hopkins
Justuno

Andrew Lolk
SavvyRevenue

Aaron Levy
Tinuiti

Opening Keynote

• Strategic & tactical learning sessions

• Additional resources from our speakers

• On-demand access to all sessions

• Special offers on Optmyzr subscriptions

Everyone deserves to win
in the future of PPC.

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May 25, online

Closing Keynote

Agenda

PPC Track

Time

Session

9:00–9:40 am

9:40–9:50 am

9:50–10:30 am

10:30–10:40 am

10:40–11:20 am

11:20–11:30 am

11:30 am–12:10 pm

12:10–12:20 pm

12:20–1:00 pm

Keynote: UnLeveling the PPC playing field

Break

How to build the perfect PPC audience with 1st-party data

Break

Modern PPC account structures for the automation era

Break

Time-tested PPC shopping campaign structures

Break

Keynote: Today: Evolving Digital Advertising Landscape, Tomorrow: Prosperity Through Automation

Speaker

Frederick Vallaeys

-

Navah Hopkins

-

Aaron Levy

-

Andrew Lolk

-

John Lee

Optmyzr Track

Time

1:30–2:10 pm

2:10–2:20 pm

2:20–2:50 pm

2:50–3:00 pm

3:00–3:30 pm

Session

Advanced Enterprise Solutions: Custom Data & More

Break

Feed Management & Shopping

Break

Alerts, Monitoring & Workflows

Presenter

Frederick Vallaeys

-

Aayushi Bhandari

-

Juan Carlos Aristimuño

All times in Pacific Time (PST)

Actionable strategic & tactical advice on PPC automation

Previews of what's new and upcoming for Optmyzr customers